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S e r v i c e s
Issues handling
Reputational threats take many guises - an angry post online, an interview quote taken out of context, an influencer partner going rogue. Gain peace of mind with expert preparation for the threats and potential issues that keep you awake at night.​
Narrative and key message development
In a congested online environment, standing out to target audiences and stakeholders is essential. Ensuring a brand is memorable for the right reasons starts with articulating precisely what it stands for.
Being a spokesperson can unlock fantastic exposure, but getting it right requires discipline and practice. Whether building confidence or refining skills, tailored training ensures strong interview techniques and on-camera presence.
Media and communications training
Media relations strategy and planning
A brilliant brand needs the right strategy to get its story out there. Targeting the right media audiences at the right time is crucial for impact. Expert guidance ensures a well-defined, well-deployed story that lands effectively.
Copywriting
With an endless stream of online content, standing out is essential - whether through a blog, website, or press release. Crafting the right wording, key messages, and calls to action blends art and science for maximum impact.
Stakeholder mapping and engagement
The right voices amplify messages and strengthen influence. Identifying key stakeholders, mapping their impact, and crafting engagement strategies build trust and credibility. Aligning with influential third parties broadens reach and shapes the conversations that matter.
A b o u t m e
Ollie Druttman
Director
​Following nearly two decades at some of the UK's top strategic comms agencies, I decided in 2025 to set up on my own.
Write Of Reply provides big agency thinking through the more agile and accessible model of an independent consultancy, working directly with clients and agencies.
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And despite a lengthy period on 'the dark side', I've never forgotten my journalistic roots. As a producer with Al Jazeera English covering some of the most defining news stories of the last two decades, I learned the art of storytelling and the economy of words.